Video

A 90’s grunge-inspired case study of our Logical Position’s work for JNCO Jeans, built to stop the scroll.

Took the “trust fall” trend and reframed it for B2B. I focused on getting it right in camera as much as possible, doing multiple takes to land the right framing and timing. Put behind paid spend and held up at 540k views, proof the format could carry weight as a paid asset, not just an organic post.